IIM Sambalpur Finally Got its New Official Logo
It has been almost a year in IIM Sambalpur and the journey was really challenging.
One thing I hadn’t seen at my college was a dedicated logo, the previous one was just too simplistic and I felt it was hurriedly made. It is important to have a logo that has its own significance.
With the official logo of IIM Sambalpur, a bold graphic depiction of the three fundamental values — innovation, integrity, and inclusiveness portrayed by the three white squares and resonating in the Sanskrit sloka — नवसर्जनम् शुचिता समावेशत्वम् ; I believe it is indeed great.
The overlaying shapes reflect the local context and the ideals of rigor, bigotry and humanity, taking the cue from the world-famous Sambalpuri woven ikat-motivs. The three actors — the institutes, business, and community — are made up of three equal square elements. The geometric icon evokes a feeling of openness, creativity, and innovative leadership.
To put it another way, because it is known as a new IIM, there are definitely many obstacles and challenges that we all come across but it is imperative that we as IIM Sambalpur are growing rapidly.